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Kinetic Group (NZ)

Bringing Aotearoa to life,
one experience at a time

Kiwi Wonder Tours is all about showcasing the magic of Aotearoa through unforgettable, locally owned travel experiences. When we partnered with them, our goal was simple: to craft a brand and digital experience that captured the wonder, warmth, and soul of Aotearoa.

A Brand built on experience

From the start, we wanted the brand to feel authentic, grounded in our landscapes, but with a spark of energy and adventure. The visual identity reflects that:

– Earthy greens echo the native bush, rolling hills and natural serenity of our whenua.

– Sophisticated blacks bring a sense of depth and polish, perfect for a premium travel experience.

– Bold pops of colour (vibrant pink, orange, and blue) inject excitement, highlight key moments, and guide users through the site.

The REsult – A visual system that’s equal parts grounded and uplifting, designed to reflect the unforgettable journeys Kiwi Wonder Tours delivers.

UX/UI That feels like a journey

The digital experience needed to be as captivating and intuitive as the tours themselves. So, we built a responsive website that welcomes users in, guides them effortlessly, and leaves them feeling inspired to book the adventure of a lifetime.

Clear navigation makes it easy to explore tours and info, no matter the device.

Striking visuals and thoughtful interactions draw users in and keep the story flowing.

Smart use of colour highlights calls-to-action and brings energy to the user experience.

Every touchpoint was designed to support the bigger story: that a trip with Kiwi Wonder Tours isn’t just a holiday, it’s a memory in the making.

More than just a look

This wasn’t just about building a good-looking brand. It was about creating a digital experience that reflects the heart of the business, welcoming, awe-inspiring, and proudly New Zealand-made.

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